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August 20, 2021

172. Top Tip: Darren Moorcroft, CEO The Woodland Trust: Combating Our Climate & Nature Crisis

Top Tip Details

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Speak truth to power. Get out of your office to listen to your customers and your colleagues. Serve to lead. 

172. Darren Moorcroft – CEO Woodland Trust

Dr Darren Moorcroft: Chief Executive – Woodland Trust In 2017, Darren joined the Woodland Trust as its Director of Estates & Woodland Outreach before becoming its Chief Executive in September 2019. Prior to this, Darren gained his PhD from Oxford University before joining the RSPB, where he held a variety of roles including responsibility for their UK Conservation Programmes. At the Trust, Darren has been responsible for: the Trust’s acquisition strategy – growing the estate to c29,000 hectares across the UK; expanding our woodland creation with schools, local communities and partners to over 4 million trees/annum; and our restoration of over 2,000 ha/year of ancient woodlands. He now leads the UK’s largest woodland nature conservation charity, with over 500,000 members and supporters. 

Darren is an experienced Leader delivering positive outcomes in the not-for-profit (for-societal-benefit!) sector. He is a strong professional who is skilled in Partnership Working in the fields of Conservation, Sustainable Development, Corporate Social Responsibility, Environmental Issues and Natural Resources. 

I respect Daron as a CEO with a clear mission. We joked about being pathologically. Throughout his life he’s played a lot of sport and has aimed to overpromise and overachieve but it has led to longer hours and he realises that he needs to balance that for sustainability. He believes in doing what you’re passionate about and it never seems like you’re ever working a single day. 

His top Tip: Speak truth to power. Get out of your office to listen to your customers and your colleagues. Serve to lead. 

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