Start by Starting .. and Don’t be an Arsehole: Phillipa Snare SVP EMEA The Trade Desk – Inspiring leadership interview with Jonathan Bowman-Perks

Philippa Snare – SVP EMEA at The Trade Desk

Theme – I love business and people – and I believe you can create an environment and practises that means everyone can learn, grow and be successful for them personally as well as for the business. You don’t have to be an arsehole to be successful! Philippa has worked in tech all her career, and has been lucky to be able to follow her purpose by realising the benefits that tech brings to enhance society and build successful economies. Philippa was part of a small team that built one of the first successful Dotcom internet brands called Scoot – making print directories a thing of the past. She then moved to Microsoft and launched internet services like Hotmail, messenger and Office365, She finished her time at Microsoft as the CMO for UK and Ireland. He next project took her to Facebook to build their EMEA and latterly their global business marketing function, where she grew the team from 20 to over 600 and helped businesses realise the benefit of Facebook, Instagram, Whats App and Oculus. At heart Philippa is a disrupter, she loves helping others and believes that good people work hard for their luck. She loves leading and helping people around her become successful – and horses! #bethechange #onwards!

Top Tip: Start by starting .. and don’t be an arsehole.

Philippa’s social media post said:

GOAL: To become one of the most professional, well respected and renowned people in the digital and tech industry, known for being fair, effective, efficient and knowledgeable. I love being British, and I want to make the UK the best place to work, and show how diverse teams are the future of a healthy work environment.

To further my success and influence in a challenging and dynamic environment. Has to be forward thinking, has to be about digital advancement and has to be about people / customers.

MY STYLE:
I love learning, I love people and I love leading. Over time I now know more about what I am good at and what I need others to help me with. I respect people, treat them like I would like to be treated and encourage and support a healthy working and fun environment for me and my teams to work in. Because I have a positive and balanced outlook people achieve great things, and in the process I get to work with happy motivated and highly engaged people.

I am a proud member of WACL, I am an NED for Redgate Software and a Professor at Coventry University as an advisor to their Board.